This is a space where I share my passion for beauty and healthy living, my work, collaborations and inspirations.

 

In 2002, I created the Paris-based ethical, organic skincare line and spa concept Doux Me. After its ten years long tenure, I sold the company to freely focus on new ventures. I wrote Seasons, my first DIY beauty book, a compile of my year-round beauty and health rituals. This book is a way of expanding green beauty awareness and encouraging self-love and healing. A second edition of the book was launched the following year and is currently available online and a few select stores.

 

As a creative, I work collaboratively with select brands and private clients alike to create bespoke skincare, body care and fragrances, from concept to manufacturing. I developed the Friends Collection, an ongoing collaboration stemming from gratitude, love and art comprised of bespoke, handmade beauty products for friends, like a bespoke rose oil for rock singer Cecile Cassel, aka Hollysiz, a sensual Tiare infused fragrance for Elisa Sednaoui or Mana 28 for jewelry designer Catherine Michiels. I also create products to help clients promote their brands, from workshops to seminars, retreats or events.

 

For over 20 years, I developed a singular, strong vision in regard to beauty. This consists in offering healing, alluring and clean products to the world. I aim to propose a holistic approach to self-care. I believe that this honesty and purity can also be seductive. This is why the creation of Doux Me was so important to me: more than a product line, it evoked a lifestyle and belief system. Namely, the understanding that what we put on our skin is just as important as what we feed our bodies with. And that our thoughts and intentions matter as much: anything we produce and/or consume has a physical, psychological and/or ecological impact.

 

I have lived in Switzerland, Belgium, South Africa and France and now divide my time between San Francisco and New York City. I have worked as a journalist, studied massage, aromatherapy and psychotherapy. My background and the cultural exposure I have accumulated over the years, combined with the strong healing art of my Ashtanga and Kundalini yoga practice, have provided me with skills, vision and a path, one where I create products that are healing, inspirational, timeless and ultimately beautiful – inside and out.

 

Love,

 

Caroline

 

Follow me on Instagram: @nenuph

 

Connect with me on caroline@caroline-w.com