This is a space where I share my passion for beauty and healthy living, my work, collaborations and inspirations.
In 2002, I created the Paris-based ethical, organic skincare line and spa concept Doux Me. After its ten years long tenure, I sold the company to freely focus on new ventures. I wrote Seasons, a DIY beauty book, compile of my year-round beauty & self-care rituals. This book is a way of expanding green beauty awareness, encouraging self-love and some form of « healing ». A second edition of the book was launched the following year and is currently available online and a few select stores.
As a creative, I work collaboratively with select brands and private clients alike to create bespoke skincare, body care and fragrances, from concept to manufacturing. I developed the Friends Collection, an ongoing collaboration stemming from gratitude, love and art comprised of bespoke, handmade beauty products for friends, like a bespoke rose oil for rock singer Cecile Cassel, aka Hollysiz, a sensual Tiare infused fragrance for Elisa Sednaoui or Mana 28 for jewelry designer Catherine Michiels. I also create products to help clients promote their brands, from workshops to seminars, retreats or events.
For over 20 years, I developed a singular, strong vision in regard to beauty. This consists in offering healing, alluring and clean products to the world. I aim to propose a holistic approach to self-care. I believe that this honesty and purity can also be seductive. This is why the creation of Doux Me was so important to me: more than a product line, it evoked a lifestyle and belief system. Namely, the understanding that what we put on our skin is just as important as what we feed our bodies and minds with. As a matter of fact, our thoughts and intentions matter as much. And anything we produce and/or consume has a physical, psychological and/or ecological impact.
I have lived in Switzerland, Belgium, South Africa and France and now divide my time between San Francisco and New York City. I have worked as a journalist, studied massage therapy and aromatherapy, both of which I am certified for. I am also a certified yoga instructor. My background and the cultural exposure I have accumulated over the years, combined with the strong healing arts of my Ashtanga and Kundalini yoga practices, have provided me with skills, vision and a path, one where I create products that are healing, inspirational, timeless and ultimately beautiful – inside and out.
Connect with me on firstname.lastname@example.org